The Definitive Guide
Branded Residences
Luxury Hotel Residences in NYC, Miami & Los Angeles
Own a piece of the world's most prestigious hotel brands. Live with five-star service, world-class amenities, and legendary hospitality—every day.
What Are Branded Residences?
Branded residences are luxury condominiums developed in partnership with—or managed by—globally recognized hospitality brands. Unlike traditional luxury condos, these properties deliver the service, amenities, and standards of five-star hotels directly to your home.
The concept traces its origins to the early 20th century, but Four Seasons pioneered the modern branded residence model in 1985. Today, branded residences represent the fastest-growing segment of luxury real estate, with over 700 projects completed or in development worldwide.
Why Branded Residences Command Premium Prices
- Professional hotel management maintaining impeccable standards
- White-glove services from 24/7 concierge to in-residence dining
- World-class amenities typically reserved for hotel guests
- Brand equity that protects long-term value
- Global benefits including VIP treatment at sister properties worldwide
For buyers in New York, Miami, and Los Angeles, branded residences offer something traditional luxury condos cannot match: the seamless integration of home ownership with five-star living.
Browse by Brand
We serve buyers across 9 luxury hotel brands with 41 properties spanning NYC, Miami, Los Angeles, and South Florida. Each brand offers a distinct experience—from ultra-exclusive Aman sanctuaries to design-forward Edition residences.
Ultra-Luxury Tier
For buyers seeking the absolute pinnacle of privacy, design, and exclusivity
| Brand | Properties | Markets | Price Range | Avg $/SF | Explore |
|---|---|---|---|---|---|
| Aman | 3 | NYC, LA, Miami Beach | $5M–$100M+ | $3,500–$10,000+ | View All Aman Residences → |
| Rosewood | 3 | Beverly Hills, Miami Beach, Hillsboro Beach | $4M–$150M+ | $2,500–$5,000+ | View All Rosewood Residences → |
Full-Service Luxury
Comprehensive hotel services with global brand recognition
| Brand | Properties | Markets | Price Range | Avg $/SF | Explore |
|---|---|---|---|---|---|
| Four Seasons | 6 | NYC, LA, Miami, Surfside, Fort Lauderdale, Coconut Grove | $1M–$30M+ | $1,500–$5,000 | View All Four Seasons Residences → |
| Ritz-Carlton | 7 | NYC (3), Miami Beach, Sunny Isles, Pompano Beach, South Beach | $1.5M–$70M+ | $1,200–$4,500 | View All Ritz-Carlton Residences → |
| St. Regis | 5 | San Francisco, Bal Harbour, Brickell, Sunny Isles, Fort Lauderdale | $2M–$20M+ | $1,200–$3,500 | View All St. Regis Residences → |
| Mandarin Oriental | 4 | NYC (2), LA, Miami | $2.6M–$30M+ | $2,000–$5,000 | View All Mandarin Oriental Residences → |
| Waldorf Astoria | 3 | NYC, Miami, Beverly Hills | $1.8M–$50M+ | $1,500–$4,000 | View All Waldorf Astoria Residences → |
Boutique & Lifestyle
Distinctive experiences with artistic vision and cultural programming
| Brand | Properties | Markets | Price Range | Avg $/SF | Explore |
|---|---|---|---|---|---|
| Faena | 3 | Miami Beach, Miami River, NYC (partner) | $1.3M–$50M+ | $1,500–$3,500 | View All Faena Residences → |
| Edition | 5 | Miami Beach, Tampa, West Hollywood, Edgewater, Fort Lauderdale | $1.7M–$20M+ | $1,000–$2,500 | View All Edition Residences → |
Branded Residences by Market
Miami & South Florida
30+ branded residences from Miami Beach to Fort Lauderdale. Four Seasons, Ritz-Carlton, St. Regis, Aman, and more.
Explore Miami Branded Residences →New York City
Manhattan’s most prestigious addresses with Aman, Four Seasons, Ritz-Carlton, Waldorf Astoria, and Mandarin Oriental.
Explore NYC Branded Residences →Are Branded Residences a Good Investment?
The Financial Case
Price Premium
Branded residences command 20–35% higher prices than comparable non-branded properties, reflecting their superior management, amenities, and prestige.
Rental Returns
Hotel-branded units typically achieve higher rental rates and occupancy. Access to the brand’s booking platform can significantly boost returns for investor-owners.
Resale Performance
Branded residences consistently outperform non-branded units on resale, with stronger demand from international buyers who recognize and trust the brand.
Value Protection
Professional hotel management maintains property standards that self-managed buildings cannot match. The brand’s reputation acts as a built-in quality guarantee.
The Branded Residence Lifestyle
Five-Star Services
- Dedicated concierge and personal butler services
- In-residence dining from world-class restaurants
- Housekeeping, laundry, and valet parking
- Priority restaurant and spa reservations
- Maintenance coordination
World-Class Amenities
- Resort-style pools and cabanas
- Full-service spas with signature treatments
- State-of-the-art fitness centers
- Private restaurants (often Michelin-starred)
- Wine cellars, screening rooms, business centers
- Children’s programs and pet amenities
Global Benefits
- VIP status in brand loyalty programs
- Preferred rates at sister hotels (20–30% off)
- Priority access at sold-out properties
- Reciprocal use of other branded residences
- Exclusive owner events worldwide
How to Choose the Right Brand
Net Worth $50M+
Ultra-Luxury Seekers
Consider: Aman, Rosewood
These brands prioritize intimacy, privacy, and architectural significance over scale. Aman commands the highest prices in the sector and attracts devoted followers who stay exclusively within the Aman ecosystem.
Typical Buyer: Family offices, tech founders, entertainment industry, royalty
Net Worth $10M+
Full-Service Families
Consider: Four Seasons, Ritz-Carlton
These brands excel at family-friendly luxury with comprehensive kids’ programs, multiple dining venues, and full-service management that handles everything from maintenance to travel arrangements.
Typical Buyer: Finance executives, entrepreneurs, international families
Net Worth $10M+
Design & Culture Enthusiasts
Consider: Faena, Edition
For buyers who prioritize art, culture, and design-forward living. These brands create immersive cultural environments with gallery programs, performance spaces, and celebrity chef dining.
Typical Buyer: Art collectors, media professionals, creative entrepreneurs
Legacy Brands
Historic & Heritage
Consider: Waldorf Astoria, St. Regis, Mandarin Oriental
Iconic hotel brands with decades or centuries of heritage. Perfect for buyers who value tradition, provenance, and the prestige of globally recognized names in hospitality.
Typical Buyer: Diplomats, old-money families, corporate leaders
Buying Process for Branded Residences
Pre-Construction
Brand & Building Selection
We identify projects matching your lifestyle, budget, and investment goals across our 41-property portfolio.
Pre-Market Access
Many branded residences offer pre-launch pricing to our clients before public release, often at 10–15% below launch prices.
Reservation & Contract
Secure your unit with a reservation deposit, followed by contract review with your attorney and milestone-based deposit schedule.
Resale
Market Analysis
Comprehensive pricing analysis against comparable branded and non-branded properties in the same submarket.
Building Approval
Many branded buildings have board approval processes and right-of-first-refusal provisions that require careful navigation.
Close & Transition
Coordinate with building management for seamless ownership transfer, including transfer of hotel program membership.
Frequently Asked Questions
What is a branded residence?
A branded residence is a luxury condominium developed in partnership with a globally recognized hotel or lifestyle brand. Owners receive the service standards, amenities, and management of a five-star hotel within their private residence.
Are branded residences more expensive than regular luxury condos?
Yes, branded residences typically command a 20–35% premium over comparable non-branded properties. This premium reflects the superior management, services, amenities, and brand prestige that come with the property.
Can I rent out my branded residence?
Rental policies vary by brand and building. Many branded residences offer rental programs managed by the hotel brand, which can provide significant income. Some buildings restrict short-term rentals while others encourage them as part of the hotel’s room inventory.
What are the ongoing fees for branded residences?
Monthly fees typically include building maintenance, hotel services, amenity access, and management fees. These fees are generally higher than non-branded buildings but reflect the elevated level of service and maintenance provided.
Do I get hotel benefits as an owner?
Yes. Most branded residences include VIP status in the brand’s loyalty program, preferred rates at sister properties (20–30% off), priority access during peak periods, and reciprocal use of other branded residences worldwide.
How do branded residences perform as investments?
Branded residences have historically outperformed non-branded luxury properties on both appreciation and rental yield. The brand’s global marketing reach and management standards protect long-term value.
Which branded residence brands have the highest resale value?
Ultra-luxury brands like Aman, Rosewood, and Four Seasons consistently command the highest resale premiums. Aman residences, in particular, have seen appreciation rates of 15–25% above comparable non-branded properties in the same markets. Ritz-Carlton and Mandarin Oriental also perform well on the secondary market, especially in prime locations like NYC and Miami. The key drivers of resale value include brand prestige, location, building quality, and the strength of the hotel operator’s management agreement.
What is the difference between a branded residence and a hotel condo?
While both are affiliated with hotel brands, they differ in ownership structure and usage. A branded residence is a fully deeded private home within a development managed by a luxury hotel brand—owners have unrestricted use and full ownership rights. A hotel condo (or condo-hotel) operates more like a hotel room that you own: units are typically part of the hotel’s rental program, may have usage restrictions, and are furnished to hotel standards. Branded residences generally offer more privacy, customization options, and higher price points than hotel condos.
Work With Us
We have helped clients in over 40 countries buy or sell their homes. As the only boutique brokerage with deep expertise in both Manhattan and Miami branded residences, we provide unparalleled access to pre-construction pricing, resale inventory, and off-market opportunities.
Whether you’re seeking an Aman sanctuary, a Four Seasons family home, or an investment-grade branded unit, we guide you from brand selection through closing.
Schedule a Consultation →Related Resources
Branded Residences NYC
Manhattan’s most prestigious hotel residences with Aman, Four Seasons, Ritz-Carlton, Waldorf Astoria, and Mandarin Oriental.
Branded Residences Miami
30+ branded residences across Miami Beach, Brickell, Surfside, and South Florida’s most coveted waterfront locations.
Ultra-Luxury Real Estate: NYC & Miami
The complete guide to ultra-luxury real estate in New York and Miami — trophy penthouses, waterfront mansions, and branded residences from $10M+.
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Essential guide for international buyers navigating U.S. real estate — tax structuring, entity formation, and Florida SB 264 compliance.
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Last Updated: March 2026
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