Icon Beach
Waterfront Residences by Related Group · Hollywood Beach Broadwalk
Overview
Icon Beach Hollywood at a Glance
3724 S. Ocean Drive, Hollywood, FL 33019
Related Group, BH Group
CFE Architects
2028
350
38
Condominium
Hollywood
Why Buyers Choose Icon Beach Hollywood
Oceanfront on Hollywood Beach at a Value Price Point
Icon Beach Hollywood at 3724 South Ocean Drive delivers direct oceanfront living on one of the widest, most beautiful stretches of beach in Broward County. What our team consistently points out to buyers is the value equation — you are getting new-construction ocean views at a price per square foot that would be unthinkable in Miami Beach or even Fort Lauderdale beach. Hollywood Beach has always been the value play in the beachfront market, and Icon Beach is the newest expression of that opportunity. The beach itself, with its iconic Broadwalk, is a genuine lifestyle asset that competing locations cannot replicate.
The Broadwalk Lifestyle Is Unmatched
We tell every buyer considering Hollywood Beach the same thing: the Broadwalk changes how you live. This two-and-a-half-mile oceanfront promenade is right outside your door at Icon Beach, and it is genuinely one of the best public amenities in South Florida. Morning runs along the ocean, evening walks to restaurants, weekend bike rides — it is the kind of daily lifestyle feature that turns a residence into a home. Our clients who have purchased in Hollywood Beach consistently tell us the Broadwalk was the deciding factor. No other beachfront community in the Fort Lauderdale area offers anything comparable.
New Construction in a Market Dominated by Older Buildings
Hollywood Beach's oceanfront inventory is heavily weighted toward buildings from the 1970s through early 2000s. Many buyers love the location but are frustrated by dated finishes, inefficient layouts, and aging mechanical systems. Icon Beach Hollywood solves that problem — it brings new-construction quality, modern floor plans, and current building technology to a beachfront strip that desperately needs it. Our brokerage has shown resale units in older Hollywood Beach buildings many times, and the gap between those products and what Icon Beach will deliver is significant. For buyers who want this beach but refuse to compromise on quality, this is the answer.
Strong Rental Demand for Investment-Minded Buyers
We always give clients the full picture, and part of that picture in Hollywood Beach is the rental market. This stretch of oceanfront has strong seasonal and annual rental demand driven by the beach, the Broadwalk, and proximity to Fort Lauderdale and Miami. Icon Beach Hollywood, as new construction with modern amenities, will command premium rental rates compared to the older buildings on South Ocean Drive. For buyers who want a personal beach residence with the option to generate rental income when they are not using it, the economics here are favorable. Our team can walk you through comparable rental data in detail.
Our Take on Icon Beach Hollywood
Icon Beach Hollywood is a project we recommend to buyers who want direct oceanfront living without the premium pricing of Miami Beach or Fort Lauderdale beach. At 3724 South Ocean Drive, the building sits on Hollywood Beach — a stretch of coastline that our team considers one of the most undervalued beachfront corridors in South Florida.
The location's strongest asset is the Hollywood Beach Broadwalk, a 2.5-mile oceanfront promenade that creates a walkable, active lifestyle right outside the building's front door. When we compare this to competing beachfront markets, the Broadwalk is genuinely unique. Fort Lauderdale beach has a more commercial feel, and Miami Beach can be overwhelming for residents who want a quieter daily rhythm. Hollywood Beach hits a sweet spot — active enough to be interesting, calm enough to feel residential.
From a product standpoint, Icon Beach fills a real gap. The existing oceanfront inventory in Hollywood Beach is aging, and buyers who want this location have historically had to accept older buildings with dated finishes. Icon Beach brings new-construction quality to a market that has been waiting for it. The amenity program is designed to compete with what newer buildings in Fort Lauderdale and Miami are offering, which matters because today's buyer shops across markets.
The honest consideration with Hollywood Beach is that the surrounding neighborhood is still evolving. It does not have the dining and nightlife depth of Fort Lauderdale or Miami Beach. But for buyers who prioritize beach lifestyle, value, and the Broadwalk over urban energy, that trade-off is acceptable — and in many cases, preferred. We also note that the 2030+ delivery timeline requires patience, but pre-construction entry in this location has historically offered meaningful upside as the building approaches completion.
About Icon Beach Hollywood
Icon Beach Hollywood is a new luxury oceanfront condominium at 3724 South Ocean Drive in Hollywood, Florida. With delivery projected for 2030 or later, this pre-construction development brings modern design and new-construction quality to one of Broward County's most beloved beachfront corridors. For buyers seeking direct ocean living without the extreme pricing of Miami Beach or Fort Lauderdale beach, Icon Beach represents one of the most compelling value propositions currently available in the South Florida beachfront market.
Our brokerage has worked the Hollywood Beach market extensively, and the appeal of this location is straightforward: direct ocean access, the iconic Hollywood Beach Broadwalk right outside your door, and a price per square foot that significantly undercuts comparable new construction in neighboring beachfront markets. Hollywood Beach has long been recognized by savvy buyers as the value play among South Florida's oceanfront corridors, and Icon Beach is the latest and most modern expression of that opportunity.
Icon Beach Hollywood addresses a longstanding gap in the local market. The oceanfront inventory along South Ocean Drive is dominated by older buildings, many dating to the 1970s through early 2000s. Buyers who love this beach have historically had limited options for new construction with modern floor plans, contemporary finishes, and current building systems. Icon Beach delivers on all of these fronts while maintaining the relaxed, beach-town character that makes Hollywood appealing in the first place. The contrast between what this building offers and what currently exists on the strip is dramatic, and our team expects that gap to drive strong buyer interest.
The Hollywood Beach Broadwalk is a defining amenity that deserves special mention. This 2.5-mile oceanfront promenade runs directly past the building and offers a daily lifestyle feature — jogging, cycling, dining, and oceanfront strolling — that no other beachfront community in the Fort Lauderdale region can match. Our clients who own on Hollywood Beach consistently cite the Broadwalk as the single most important factor in their purchase decision. It transforms the ownership experience from a typical beach condo into a genuinely active, walkable coastal lifestyle.
From an investment perspective, Hollywood Beach offers strong rental demand driven by its beach access, proximity to Fort Lauderdale-Hollywood International Airport, and the Broadwalk's year-round appeal. New construction like Icon Beach will command premium rental rates relative to the older oceanfront inventory, making it attractive to buyers who want personal use with income potential. Buyers considering Icon Beach Hollywood should also evaluate competing projects in the broader Fort Lauderdale beachfront market. Our team provides detailed comparisons and can help you understand how this project stacks up on pricing, location, and amenities. Contact our brokerage for current pre-construction pricing, available floor plans, and deposit schedule information.
Residence Collection
Residence
1 BR / 1.5 BA
950 – 1,100 SF
From $825K
Residence
2 BR / 2.5 BA
1,300 – 1,700 SF
From $1.3M
Residence
3 BR / 3.5 BA
1,900 – 2,600 SF
From $2M
Ático
3–4 BR
2,600+ SF
$2.5M – $2.8M+
Residences from 825000
Servicios de categoría mundial
Wellness & Spa
- Full-service spa with treatment rooms
- Sauna and steam rooms
- Relaxation lounge
- Wellness programming
Fitness & Recreation
- Gimnasio de última generación
- Resort-style pool deck with cabanas
- Direct beach access
- Open-air cinema
Social & Dining
- Beach club
- Owners' lounge
- Outdoor grilling and dining area
- Entertainment suite
Outdoor & Services
- Marina access
- Broadwalk-level retail and dining
- 24/7 concierge and security
- Valet parking
- Children's activity areas
Kitchen
- Meyer Davis-designed kitchens
- Premium European appliance package
- Quartz or natural stone countertops
- Custom cabinetry with soft-close
- Under-cabinet lighting
Baños
- Imported porcelain or stone finishes
- Floating vanities with stone tops
- Rain shower systems
- Designer fixtures
- Backlit mirrors
Living Spaces
- Floor-to-ceiling impact windows
- Wide-plank engineered flooring
- Private terraces with ocean views
- 9-foot+ ceiling heights
Technology
- Smart home pre-wiring
- High-speed fiber connectivity
- Automated climate control
- Keyless entry systems
The Visionaries
Related Group & BH Group
Desarrollador
Cohen Freedman Encinosa
Architecture
Hollywood Beach Broadwalk
Compare Icon Beach Hollywood to Nearby Buildings
Buyers considering Icon Beach Hollywood typically also evaluate these buildings
St. Regis Residences Bahia Mar
Arquitectonica
Fort Lauderdale Beach
$4,000,000
Jean-Georges Miami Tropic Residences
Arquitectonica
Wynwood
$1,100,000
Riva Residenze Fort Lauderdale
Arquitectonica
Fort Lauderdale
3.5M
Viceroy Residences Fort Lauderdale
Arquitectonica
Fort Lauderdale
520000
Armani/Casa Residences Pompano Beach
G3 Architecture
Pompano Beach
5.0M
W Pompano Beach Hotel & Residences
Nichols Architects, KORA
Pompano Beach
775000
Rosewood Residences Hillsboro Beach
Arquitectonica
Hillsboro Beach
6.0M
Waldorf Astoria Residences Pompano Beach
Nichols Architects, KORA
Pompano Beach
2.7M
Pier Sixty-Six Residences Fort Lauderdale
Garcia Stromberg
Fort Lauderdale
3.9M
Sage Intracoastal
FSMY Architects
Fort Lauderdale
2.9M
Andare by Pininfarina
Pininfarina / CFE Architects
Fort Lauderdale
1.6M
Ritz-Carlton Residences Fort Lauderdale Beach
Garcia Stromberg
Fort Lauderdale
2.5M
Selene Oceanfront Residences
Kobi Karp Architects
Fort Lauderdale
2.7M
Ritz-Carlton Residences Pompano Beach
Revuelta Architecture International
Pompano Beach
1.0M
Preguntas frecuentes
What is Icon Beach Hollywood?
Icon Beach Waterfront Residences is a 37-story luxury oceanfront tower at 3724 S. Ocean Drive in Hollywood, Florida, directly on the famed Hollywood Beach Broadwalk. The development features 350 residences ranging from one to three bedrooms plus penthouses. Architecture by Cohen Freedman Encinosa & Associates with interiors by Meyer Davis Studio. Developed by Related Group and BH Group.
How much do residences cost at Icon Beach Hollywood?
Residences at Icon Beach Hollywood start from approximately $825,000 for one-bedroom units and range up to $2.8 million and above for premium three-bedroom and penthouse residences. Floor plans span approximately 950 to 2,600 square feet.
When will Icon Beach Hollywood be completed?
Icon Beach Hollywood is currently in the pre-construction phase with groundbreaking expected in 2026 and delivery anticipated in 2028. The deposit structure is 20% at contract, 20% at groundbreaking, 10% at top-off, and 50% at closing.
What is the Hollywood Beach Broadwalk?
The Hollywood Beach Broadwalk is a 2.5-mile oceanfront promenade stretching along the Atlantic coast in Hollywood, Florida. Named one of America's best beach boardwalks, it features restaurants, cafes, shops, and entertainment along a wide, pedestrian-friendly path. Icon Beach sits directly on this iconic promenade.
What is Icon Beach Hollywood and where is it located?
Icon Beach Hollywood is a 37-story oceanfront condominium tower located at 3724 S. Ocean Drive, directly on the Hollywood Beach Broadwalk — one of South Florida's most iconic 2.5-mile beachfront promenades. Developed by Related Group, it offers direct beach access and panoramic Atlantic Ocean views.
When is Icon Beach Hollywood expected to be completed?
Icon Beach Hollywood is projected for 2027 delivery. Developed by Related Group — one of Florida's largest and most experienced developers with a track record of delivering major projects on time — buyers can have confidence in the construction timeline.
Can foreigners buy at Icon Beach Hollywood?
Yes, foreign nationals can purchase at Icon Beach Hollywood with no restrictions. As a condominium developed by Related, there is no co-op board approval. Hollywood Beach has become increasingly popular with international buyers, particularly from Latin America, Canada, and Europe.
What makes the Hollywood Beach Broadwalk location special?
The Hollywood Beach Broadwalk is a 2.5-mile oceanfront promenade — one of the top-rated beachfront walkways in the United States. Residents of Icon Beach have direct access to restaurants, cafés, entertainment, and the beach from their front door. It offers a walkable, resort-style coastal lifestyle that few South Florida locations can match.
How does Icon Beach compare to Fort Lauderdale or Miami pre-construction?
Icon Beach Hollywood offers an oceanfront lifestyle at a potentially lower price point than comparable towers in Fort Lauderdale Beach or Miami Beach. Hollywood sits between the two cities with easy access to both, offering a more relaxed beachfront environment with the Broadwalk lifestyle. Related Group's involvement adds credibility and institutional quality.
What amenities will Icon Beach Hollywood offer?
While final amenity details are being finalized, Icon Beach Hollywood is expected to feature resort-style oceanfront pools with cabanas, a full-service spa and wellness center, a state-of-the-art fitness center, residents' lounge, private dining, children's play areas, 24/7 concierge and valet, and direct beach access — consistent with Related Group's luxury project standards.
Who is the developer of Icon Beach Hollywood?
Icon Beach Hollywood is developed by Related Group, one of the largest and most prolific real estate developers in Florida. Related has delivered over $40 billion in projects including landmark towers like St. Regis Brickell, Baccarat Residences, and numerous Icon-branded properties across South Florida. Their involvement signals institutional-grade quality and long-term value.
What is the deposit structure for Icon Beach Hollywood?
The deposit structure typically follows a phased pre-construction schedule with an initial deposit at contract signing, followed by milestone payments during construction, and the balance due at closing. Contact Manhattan Miami for the exact current deposit terms and any developer incentives available.
What views will residents have at Icon Beach Hollywood?
Residents will enjoy direct, unobstructed Atlantic Ocean views from the east-facing units, with additional panoramic views of the Intracoastal Waterway and the South Florida skyline from upper floors. The 37-story height ensures expansive vistas in all directions, with spectacular sunrise views over the ocean.
Is Icon Beach Hollywood a good investment?
Icon Beach Hollywood offers strong investment potential: an oceanfront location on the iconic Broadwalk, developed by Related Group (institutional credibility), 2027 delivery timing, and Hollywood's growing appeal as a value alternative to Miami Beach and Fort Lauderdale. The Hollywood market has seen consistent price appreciation as buyers discover the Broadwalk lifestyle and its proximity to both Miami and Fort Lauderdale airports.
Why choose Hollywood Beach over Miami Beach or Fort Lauderdale?
Hollywood Beach offers a unique combination: direct oceanfront with the famous Broadwalk promenade, a more relaxed and family-friendly atmosphere than South Beach, lower price points than Miami Beach or Fort Lauderdale Beach towers, and a central location between Miami and Fort Lauderdale with easy access to both cities' airports, dining, and culture. It's increasingly seen as South Florida's best-kept-secret beachfront market.
Your Icon Beach Hollywood Awaits
Our specialists will provide personalized pricing, floor plans, and exclusive developer incentives.
3724 S. Ocean Drive, Hollywood, FL 33019